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Sports Business2025-09-25

Sports Betting and Esports Market Boom: Gaming and Sports ETFs in the Spotlight

The spread of online sports betting legalization and the explosive growth of the esports industry are rapidly transforming the gaming and sports entertainment market. As major game companies like Nexon and NCSoft expand their esports investments, sports technology innovation is creating new investment opportunities.

AdmineSports Business Weekly

The global esports market has grown to a $1.5 billion industry, and as the digitalization of the sports betting market accelerates, the line between gaming and sports is increasingly blurred. In particular, South Korea's status as an esports powerhouse combined with its gaming technology prowess is creating new investment themes, making this an opportune moment to consider increasing the gaming and sports allocation within your entertainment investments using a portfolio calculator.

Accelerating Commercialization of the Esports Ecosystem

As prize pools and viewership for major esports titles such as League of Legends and Valorant surge globally, esports is maturing into an entertainment industry on par with traditional sports. Game developers including Nexon, Riot Games, and Blizzard are building new revenue models through esports league operations and media rights sales, driving significant valuation increases for companies in the space.

Conclusion

The growth of esports and digital sports entertainment is dissolving the boundaries between traditional media and the gaming industry. The commercial value of esports, which has established itself as the premier entertainment choice for the MZ generation, continues to expand. Use the portfolio calculator to optimize your gaming and esports investment allocation.

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